This classic Canadian Pacific poster presents Chateau Lake Louise as a refined mountain retreat, pairing dramatic alpine scenery with a sense of leisure and elegance. In the foreground, two women in vintage bathing suits stand poised on a diving board overlooking the hotel’s outdoor pool, their bright red robes creating a striking contrast against the cool blues and greens of the lake and surrounding peaks.
Behind them, the still waters of Lake Louise reflect snow capped mountains, while the terrace below shows guests relaxing poolside beneath parasols. The composition balances human scale with vast landscape, reinforcing the idea that luxury and wilderness coexist at this iconic destination.
Produced as promotional artwork for Canadian Pacific hotels, the poster reflects the interwar era vision of travel as stylish, restorative, and aspirational. It invites viewers to imagine Lake Louise not just as scenery, but as an experience defined by comfort, glamour, and access to the Canadian Rockies.
